“Interactive” means engaging people. More than “telling” via one-way communication, true interactivity is about creating a dialogue among individuals. Active participation and contribution become key facets of the individual learning and communication process and experience. Optimum’s interactive solutions encompass a variety of complementary solution types.
The real problem is that users’ attention spans are limited — extremely limited. According to Time magazine, the average person loses concentration after 8 seconds, which means that marketers need to hook readers in eight seconds or less.
Optimum has a better way to connect people to strategies. Digital Interactive Solutions play an increasingly important role in enabling that connection process. With time and budgets at a premium and increasingly remote and global workforces, a blended approach to communication methods can mean the difference between success and failure of a new strategy or initiative.
Optimum offer innovative solutions based on interactive technologies, multimedia resources and custom development. With our experience and knowledge will be able to provide you the most ambitious projects. Just provide us your ideas and imagination, and we’ll make your dream a reality.
We believe that technology has to adapt itself to the people rather than people to technology. Augmented Reality applications, interactive Holograms, transparent LCD screens, Videomapping, to get Internet of the “things” closer to the user.