Shelf Display

Digital shelf edge displays provides a significant opportunity for point of purchase conversion by engaging with the consumer via animated content.

Brand perception on the part of a consumer plays out at the store shelf. Appeal, disdain or indifference motivate product selection, as the marriage of convenience between brand and retailer works to device and execute sufficiently capable branding and promotional communications. The arsenal of current digital shelf edge displays instruments is fairly limited, typically including package design, shelf positioning, attractive pricing or some nearby static signs that aim to earn attention.

Optimum have a range of shelf edge screens specifically developed for the retail shelf: from the simple barcode scanners to custom programmed Android tablets – we can cater for your brand.

Whatever your shelf media ideas, Optimum has the experience and credentials to provide you with a bespoke solution. We take care of all aspects of your shelf edge screen systems from technical specification to content creation, installation to technical support.