What is the importance of digital menu boards?

A successful business is one that provides the ultimate experience for its customers. If a customer visits your restaurant and has no clue what the dishes on your menu card look like, they likely will not order them. With advancing technology, restaurants have started installing digital menu boards. These are huge tablets or screens that… Continue reading

What are SMD LED and High Power LED? What are the benefits

LEDs are used for a lot of different lighting applications. They are mainly created to produce a certain amount of light from a small form factor while maintaining optimum efficiency. There is a huge varirty of LEDs created for different purposes and lighting applications and a lot of companies are more than willing to offer… Continue reading

4 Ways How Trends Of Marketing Are Changing

With the advancement in technology, the trends of marketing are also changing. In the past decade or past few years, businesses used to advertise their brand through newspapers or radios. However, slowly and gradually, after technology got advanced enough, businesses started to use TVs, various social media platforms, and many others, to advertise their brand.… Continue reading

Dive Into A Digital World of Advertisement With Digital Posters

On business equilibrium, advertisement and sales are directly related; the better the advertisement the better the sales. Old school ways of advertisements are not quite effective with the advanced integrated technology. The old school ways of pamphlets and paper posters don’t appeal the percentage of clientele that is expected. At this stage people around your… Continue reading

A Smarter way to Display Products at a Supermarket

Online shopping has quickly taken over the commercial buying realm and physical outlets are doing their best to keep up with technological innovations to help customers make informed decisions to make each shopping experience valuable. This is why signage like digital touch screens, digital kiosks, interactive touch screen kiosks and self-service kiosks available at Optimum… Continue reading

4 ways on how retailers can use digital displays to attract more customers

Nowadays, shopping has become an interactive experience. Customers and consumers seek memorable interactions with different shops. They no longer visit websites. However, as a retailer, it is quite essential to take a few extra steps to captivate your consumers in-store. Those extra steps include the use of innovative technology aka Digital shelf-edge displays. These displays… Continue reading

Command and Control Center at HISDU | Monitoring of Dashboard and Surveillance System

Optimum Technology had set up a Command and Control Center with Samsung QM55R displays at the Primary & Secondary Health Care Department of the Government of Punjab. The department was established to conduct real-time CCTV monitoring and display latest statistics vis-a-vis the cases of coronavirus in the province. The Punjab Chief Minister also visited the… Continue reading

The World of Video Walls

When it comes to trust, a wise man believes only what he sees and where he sees it. In a world chock-full of information, forged and genuine alike, we come across challenging options in choosing where to invest our trust. Optimum Technology’s digital signage aims to value this trust offering visual performance that conveys reality… Continue reading

The Brilliance of Digital Menu Boards

Be it in food courts or major eateries, digital menu boards are what add spunk and life into a restaurant’s ambiance. The practicality of having these boards is also undeniable as they allow customers to easily become aware of the latest items on the menu, their prices, and any deals that need to be promoted.… Continue reading

Stay at a Safe Distance and Smart with Digital Touch Kiosks

With safety being the key word as businesses resume, there are all possible efforts to incorporate minimum person-to-person interaction and replace it with safe technology. Be it in malls, airports, banks or other public places, the multi-touch digital kiosks available at Optimum Technology are large format portable touch screens that can easily be placed into… Continue reading

Author: admin